Qu'est-ce qu'on mange pour souper?

The Radio Canada project for the television show “Qu’est-ce qu’on mange pour souper” demonstrates innovative ways to engage viewers during live broadcasts simultaneously on multiple devices. The web and mobile components provide an interactive channel for viewers to participate in the program, and cook along with Danny St-Pierre in his show, in real-time.

At the heart of this multi-channel concept is the “Coach Culinaire” App that lets guides viewers prepare the recipes from their tablet or computers while watching Danny on Radio Canada in an episode of “Qu’est-ce qu’on mange pour souper”. Each step of the recipe is synchronized with the television program.

Like a GPS device that shows us where to go, the “Coach Culinaire” application shows us how to prepare a recipe step-by-step. We can prepare for ingredients and follow simple instructions as we watch the show, or repeat a recipe with Danny’s recorded video clips after the show airs. The timing of each cooking task and the quantities are shown in an elegant design to let users be in control of their cooking and have fun.

A challenge on this project is the video synchronization with the television broadcast and the end-user of the application. Turbulent evolved its video management technology on its CMS, Heap, to achieve this. Each video clip is encoded with visual codes on intervals so content managers can customize the real-time content, making the synchronization with the live television broadcast possible. Thanks to this technique, the application adjusts according to internet speeds and viewers can enjoy an uninterrupted live experience.

Medias